Another ideas one as i have no camera ( always have insurance for equipment when u have kids) as a topical albeit british event, what about a royal wedding esqe commercial. The anticipation of what is bride wearing and when she steps out in her fabulous hitrecord t shirt the commentators go wild. Doesnt have to be all pomp and ceremony but a simple small event with normal people but with similar over hyped media attention only this time it is perfectly justified for the tshirt and tote.
Instead of wedding march lets use a wicked track from hitrecord as well.
Miss my camera.